Updated: Apr 16, 2020
Finding a 'clean' mascara is notoriously tough, even in this day and age when we're all more conscious of cosmetics ingredients. We've shortlisted 5 mascaras to consider for your next purchase.
In no particular order:
1. Westman Atelier: Eye Love You Mascara
World famous makeup artist Gucci Westman works exceptionally hard to source the best, cleanest available ingredients for all her makeup products. Her latest launch, the mascara, is no exception. It uses 96% natural origin products, unlocking the power of plants rather than synthetics or chemicals. The result is a high-performance mascara that you can trust to put on your lashes.
2. Juice Beauty: Phyto-Pigments Mascara
Juice Beauty has in many ways pioneered the move towards better ingredients in beauty. As with other products in their collection, their mascara uses plant 'phyto' pigments (60% organic) to create a black smudge-proof mascara. Just like us a Peep Club, Juice steer clear of parabens, pesticides, phthalates, artificial dyes and synthetic fragrances (which can be especially irritating to sensitive eyes).
3. Ilia Beauty: Limitless Lash
Ilia were working on 'clean' products long before it was in vogue and that has paid off in the effectiveness of their products. Their research and development is best-in-class. The Limitless Lash mascara is beloved in the cult beauty community - it has a 99% natural formula (25% organic) that includes ingredients like beeswax, shea butter and keratin (a protein that helps strengthen lashes).
4. W3LL People: Expressionist Volumising Mascara
The new kid on the block, W3LL people take their commitment to sustainability seriously, even using sustainable energy to create their products. They handcraft their products in small batches in the USA. Their mascara is natural - harnessing beeswax, sunflower seed oil and carnuba wax in its formula.
5. Milk Makeup: Kush Mascara
Milk Makeup is a fan favourite amongst our Peep Club Team - it can go head-to-head with any established brand in terms of performance. It is super conditioning for lashes (again using beeswax - are you also spotting this trend?) but is also talc and paraben free and of course, cruelty free.
Have you got a good-for-your-lashes recommendation missing from our list? We'd love to hear from you - get in touch with us and let us know what we should be trying out in our makeup routine!